by Gil Friend | Mar 13, 2006 | Uncategorized
Seth Godin’s been bringing his marketing brain to issues close to my heart. What do the Dubai port deal, the numa numa video, Danish cartoons and yellow wristbands have in common? They all spread because they were easy to spread. At the same time that climate...
by Gil Friend | Mar 13, 2006 | Uncategorized
I’ve been on such a flat run the last two weeks — project deliverables, speaking gigs, writing deadlines (including the WorldChanging book), that I’ve found little time to blog. So I’m trying out ecto, to see if that will help streamline the...
by Gil Friend | Mar 2, 2006 | Sustainability
43Folders blogs Annalee on overstimulation, bad soccer calls, and the new currencies that comprise ‘the attention economy:’But the researchers found something far more interesting. Subjects who made incorrect decisions under ‘noisy’ conditions...
by Gil Friend | Mar 2, 2006 | Sustainability
Seth Godin brings his considerable marketing talents to bear on the challenge of global warming — actually, on the challenge of getting people riled up about what might be the greatest threat ever to the future of mankind.The muted reaction to our impending...
by Gil Friend | Mar 2, 2006 | Sustainability
Stop Global Warming reports:Already operating the nation’s largest fleet of hybrid buses, New York is beginning to convert its massive taxi fleet to hybrid vehicles. Learn more about our New York stop.From the Bronx to the Battery, those big old yellow...
