by Gil Friend | Aug 17, 2003 | Natural Logic
Terrific concert — no surprise there — and the worst sound system I’ve ever heard at a major concert. This muddled the sound on more than half the songs, made many solos inaudible, and Bruce’s one explicit political statement — aside from...
by Gil Friend | Aug 11, 2003 | Natural Logic
[Krugman]: The U.S. military has always had superb logistics. What happened? The answer is a mix of penny-pinching and privatization Ö which makes our soldiers’ discomfort a symptom of something more general. Apparently it’s not only Iraqis who are getting...
by Gil Friend | Feb 5, 2003 | Natural Logic
Why Customer Feedback Should Drive Your Marketing Communications. A new year calls for new beginnings. Ask yourself these three questions… [xBlog: A sales, marketing and business weblog | XPLANE]
by Gil Friend | Feb 5, 2003 | Natural Logic
The Internal Impact of External Branding. Companies in the throes of change need brand communication to affect their employees’ actions as much as it does their customers… [xBlog: A sales, marketing and business weblog | XPLANE]
by Gil Friend | Jan 23, 2003 | Natural Logic
[Fast Company] The world is full of boring stuff — brown cows — which is why so few people pay attention. Remarkable marketing is the art of building things worth noticing right into your product or service.
by Gil Friend | Jan 17, 2003 | Natural Logic
Wired. Here is a good example of how the research industry operates. Keynote system develops a way to test SMS delivery times. They release a report ranking the SMS participants. They then announce a service to help carriers measure SMS...