by Gil Friend | May 28, 2009 | Uncategorized
Here’s the lie: Green Business Lie #20: You can recycle the box they come in, so let’s call these “EcoTwinkies.” Here’s the truth — excerpted from The Truth About Green Business: TRUTH 20: What Makes a Product Green? Some companies...
by Gil Friend | May 27, 2009 | Uncategorized
Paul Polak, Tackling Global Poverty His Own Way : NPR Polak was interviewed on Fresh Air April 2008. First, the NPR intro, then an excerpt from his book, Out of Poverty: What Works When Traditional Approaches Fail: Paul Polak, founder of the nonprofit International...
by Gil Friend | May 27, 2009 | Uncategorized
Here’s the lie: Green Business Lie #45: Global warming won’t affect us (even if there is such a thing), so who needs “green”? Here’s the truth — excerpted from The Truth About Green Business: TRUTH 45: Profit, value, and risk Swiss...
by Gil Friend | May 26, 2009 | Uncategorized
Here’s the lie: Green Business Lie #34: We’d love a green building, but we just can’t afford one. Here’s the truth — excerpted from The Truth About Green Business: TRUTH 34: The Cost of Green Building Despite the common perception that...
by Gil Friend | May 25, 2009 | Uncategorized
Thank you Ed Gurowitz for this: Barry Schwartz on our loss of wisdom | Video on TED.com Ed says: If you have any interest in (a) why things aren’t working and (b) how to have them work, this talk will be a great investment of 20 minutes. It’s one of the...
by Gil Friend | May 22, 2009 | Uncategorized
Here’s the lie: Green Business Lie #17: Of course this upholstery is “all-natural.” Look – it’s got a floral pattern! Here’s the truth — excerpted from The Truth About Green Business: TRUTH 17: Creating strong ecolabels...
